Website Development Services
Long gone are the days where having a website of your own is akin to having a chip on your shoulder. With more than half of the world’s population tapping away on their smartphones looking up content, products, and services, the internet is where all the action is. Just like it is unthinkable for a consumer to thrive without a smartphone, it is unthinkable to not have a web presence for an organization.
What is a website?
Put simply, a website is a collection of web pages that contain information about your products and services. Equipped with the right talent, you can optimize your website for web searches. Equipped with the right team, you can analyze the customer journeys on your website and create pathways that make them come back for more.
How a website can help your business?
A website is more than just your digital presence. It is a seeing, listening, and learning organism that would evolve over a period of time. A well-thought-out web design should precede the development and maintenance of your website, as you are going to generate brand equity through your website.
How we can help
You might have considered putting a website together using an open-source CMS (content management system). A Content Management System is a software program that helps you create and manage digital content. It offers a plethora of themes and plug-ins to choose from for you to put a basic website.
However, themes and plug-ins are a double-edged sword. While they make creating a website look easy, they are also cracks through which malicious code can seep through. Though CMSes’ these days offer free themes to build something eye-catching, they do not offer much value from an SEO standpoint. Not only that, themes and plug-ins often run into compatibility issues, resulting in a website with broken links and images, a serious problem from a user experience point of view.
If you want a professional website that evolves in tandem with the web, then you need professional services that build a bespoke site from scratch. We’ll also demystify the CMS landscape by choosing the system that fits your specific needs to maximize your ROI. Moreover, building the site is only half the battle as you need assistance with optimizing it to be found by a prospective customer at the right time.
First, we understand your business goals and objectives and identify your strengths, weaknesses, opportunities, and threats.
If you have an existing website, we conduct an audit to identify where the website is performing optimally.
Only once we capture the existing picture of your business do our design put their minds together to come up with a website design that includes a sitemap and wireframes.
Our user interface and user experience experts work closely with the content team to create user flows that resonate with user behavior.
The content drafted potentially undergoes iterations that meet your requirements in letter and spirit.
Organic search traffic is something that you would draw over a period of time and until then we’ll set you up for success. In doing this, we will help create a 24X7, omnichannel presence.
Further, we are available to maintain your website over a period of time and see to it that your website represents your brand philosophy and ethos along with your products and services as accurately as possible.